Monthly Archives: March 2011

Creating Your Business Plan Made Easy!

Creating Your Business Plan Made Easy!

Writing a business plan is really just a mechanical process.  The reason it seems so hard is most people haven’t answered 2 critical questions before they start — “what” and “why”.  The first question “what” gives you the target that you’re shooting for.  …

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Using Strategic Partners to Expand and Grow

Using Strategic Partners to Expand and Grow

How many of you think you don’t have enough business?  Guess what, there are others among you that have said they have too much business!  These two predicaments are an excellent starting point to show the power of strategic partnering.

A strategic partnership is a formal agreement between entities to share or exchange resources. …

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4 Keys to Creating a Profitable Business

4 Keys to Creating a Profitable Business

We’ve all heard the statistics: 7 out of 10 new employer firms survive at least two years, and about half survive five years.  According to the SBA statistic reported by SCORE in 2008 there were 627,200 new businesses, 595,600 business closures and 43,546 bankruptcies.…

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3 Problems When “Shoestring Marketing”

3 Problems When “Shoestring Marketing”

There are 3 mistakes I consistently see small businesses make that cause them problems with their marketing.  These are not “shoestring marketing” specific, but their impact to performance is magnified when using “shoestring marketing” tactics.

The first is lack of focus. …

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High Impact – Using A Simple Plan

High Impact – Using A Simple Plan

Have you ever heard the quote, “If you don’t know where you’re going any road will get you there..?” If you have a business but don’t have a business plan you’re living this quote every day.

That being said, it amazes me how many business owners don’t have a business plan.…

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Avoiding Price Problems That Can Kill Your Business

Avoiding Price Problems That Can Kill Your Business

In a previous post entitled Avoid Blowing Your Revenue Engine I showed you the importance of calculating your maximum capacity and how it can help you make better operational decisions.  Maximum Capacity is important to understanding where the sales function should be focused and if your pricing is set properly too.…

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First Step to Success – Creating Goals That Motivate

First Step to Success – Creating Goals That Motivate

In my last post, No Man’s Land – Stuck Between Small Business Survival and Success, I shared the fact that while many small business owners have personal success they do not have business success.  This is because their small business relies on their efforts to create a profit rather than repeatable business systems creating the profit. …

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