Monthly Archives: July 2011

5 Ways Social Media Can Make a Small Business Look BIG

5 Ways Social Media Can Make a Small Business Look BIG

Entrepreneurs these days are scratching their heads trying to decide if all the “buzz” about Facebook, Twitter, LinkedIn, and the rest of the social channels are worth the effort.  Applied properly social media can level the playing field for a small business.…

 
Cash Flow: An Entrepreneur’s View

Cash Flow: An Entrepreneur’s View

Cash flow is the life blood of any company.  But many entrepreneurs don’t understand the concept.  Most people believe it’s a financial term so they avoid it like the plague!

What is cash flow?  About.com defines cash flow as “The movement of money in and out of a business and the resulting availability of cash.”  This is a good technical definition, but it does nothing to help someone understand how it works. …

 
12 Steps To Successful Entrepreneurship

12 Steps To Successful Entrepreneurship

Entrepreneurship is a goal to which many wish to aspire.  But, why do so many fall short?  In my 2 decades of helping small business owners to grow their business here are 12 things that I often see overlooked.

1. Know what you want personally before you get started (personal goals)

When people start a business they do it for a reason. …

 
Is Your Company READY to Achieve the Self-Sustainability Stage?

Is Your Company READY to Achieve the Self-Sustainability Stage?

In my last post titled 4 Owner Objectives to Achieve the Self-Sustainability Stage of Business Growth we explored self-sustainability stage.  I talked about the 4 areas that an entrepreneur/owner needed to focus in the following 4 areas for the business to achieve the self-sustainability stage:

  • Owner Goals
  • Operational Skills
  • Managerial Abilities
  • Strategic Thinking

Of these 4 the Owner’s Goals is the most critical as it provides the constraints on which the business plan is built. …