- What to do
- When to do it
- And how to execute
Wouldn’t growing your business be simpler? Sure it would and that’s exactly what this post is all about – simplifying the puzzle of small business growth!
You see, small business growth is actually a very well defined process. So, there are finite pieces to the puzzle. If you can learn to see the total growth picture, you can apply it to the puzzle pieces that are your business. Before you know it the puzzle is put together!
Picturing the Growth Cycle
Churchill and Lewis defined the process in their Harvard Business Review publication in May 1983 titled The Five Stages of Small Business Growth. In it they detailed the growth stage and the elements that impact the small business growth.
My previous post, “At What Stage is Your Small Business Growth?” provides an overview of Churchill and Lewis’ findings. In it you get the “what” and “when” to grow your business. Some people learn better visually, so you can also watch the video “Small Business Growth Simplified” to get the same information.
Putting Your Puzzle Together
Now, what? EXECUTE !!! That is, put the knowledge you have into action.
This requires a little deeper understanding of the concepts and principles at each growth stage. This has been the purpose of most all my blogs over the past 2 years. They just needed to be organized in a way that led you, the reader, through the process.
I am happy to announce that we just launched this new resource this week that does exactly that – leads you through the putting the puzzle together! It is called the Do It Yourself Guide to Small Business Growth. In it we outline the learning objectives to understand the growth stages and where you need to focus your attention and why in a simple to use syllabus.
I know this is a little more “in your face” oriented than my weekly posts. But, the power of this new guide is too important to “do the dance. “ The resource is free, so I would invite each of you to download the guide and put it to work in putting your business growth puzzle together!
Growing your business really is easier than you might think. And, I have laid it out in a way that makes simpler than ever to seriously grow your business. I look forward to hearing your feedback on what we can do to make it even simpler!