Do You Think Like a Small Business Owner or Entrepreneur?

The Employee Scenarios Defined Several events recently occurred with client businesses that made me take a step back and really try to understand a why small business owner makes some of the decisions that they […]

3 Stages to Rapidly Scale Your Business

In the post “What Is a Self-Sustaining Business?” the correlation between the growth cycle and creating a self-sustaining business introduced.  Here I’d like to share how to scale your business to make it self-sustaining! Achieving a self-sustaining […]

What Is a Self-Sustaining Business?

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Building Systems – 5 Steps to Establish a Repeatable & Scalable Business

In a previous post titled Getting Beyond the “Survival Stage” of Growth in Your Business, I touched on the process by which you begin building systems. Doing this allows your business to operate on its […]

How to Profitably Refine Your Operational Focus in the Survival Stage

Consistent profitability is the goal of the survival stage.  So, your operational focus needs to be increasing efficiency and productivity. If you can do what you do faster, you can improve cash flow which in turn [...]

3 Steps to Consistent Profitability in the Self-Sustainability Stage

A previous post I shared was on what your marketing in the foundation stage needs to strategically focus on.  With breakeven systematically achieved, it’s time to focus on profitability which is the goal of the […]

5 Critical Sales Actions in the Survival Stage

If you’ve been following along on our blog then you are already familiar with the small business growth cycle.  You also understand that each phase has a specific goal on which you must focus. This […]

Getting Beyond the “Survival Stage” of Growth in Your Business

Ok, over the past 4 weeks I have laid the foundation for successfully growing your small business and becoming  an entrepreneur.  So what’s next?  Well, you might think understanding  each stage of the growth cycle […]

8 Things You Can Do to Achieve the “Survival” Stage of Small Business Growth

In order to achieve success in any small business you must pass through several stages along the way.  You cannot skip a step.  Frequently business get stuck for just that reason.  The entrepreneur isn’t aware […]

Marketing on a Shoestring

When I was first asked to participate on this panel, I thought, “WOW things really have come full circle!” You see, I started my business back in 1991 on a shoestring.  I had no marketing experience […]