Archive For: Strategy

Lack of 2 Diverse Skills Hinder Owner Success

Lack of 2 Diverse Skills Hinder Owner Success

A familiar annoyance in me was recently sparked by several small business owners I met. As I searched for a reason for their common behavior the conclusion was quite startling. It was startling because their behavior stemmed from the lack of two major skills for business success.  Yet many small business owners lack one and/or both of these ... Read More
 
Are Your Sales Down Because of Poor Decisions Made Months Ago?

Are Your Sales Down Because of Poor Decisions Made Months Ago?

When revenue begins to head south what is usually the first response?  Cut expenses! Why, will this fix the problem?  No, falling revenue is a result of fewer sales or reduced revenue collected per sale. To make matters worse, often the cuts come in the form of a reduced marketing budget. 60% of the American Marketing Association (AMA) ... Read More
 
Are You Properly Focused for Growth?

Are You Properly Focused for Growth?

Growth requires specific things occur at specific time within the company.   There is a cause and effect in everything you do with your business, but how do you know what to do and when to do it.  Here is an example many small business owners found themselves in over the past few years. As economic ... Read More
 
So You Want to Grow Your Business?

So You Want to Grow Your Business?

How To Grow Your Business Faster With Less Pain! Small business owners tell me all the time, “I want to grow my business.”  So, I ask them some simple questions, top line growth, bottom-line growth, market share, etc.  They look at me like a deer in the headlights or worse, they say “yes, all of that!”  ... Read More