Are You Watching the Wrong Business Metrics? When you come to the end of the quarter are you watching the right business metrics? Smart businesses begin by looking at their revenue to see if [...]
Last week I discussed the process of developing personas so you understand who you’re talking to and what message that you need to be delivering to them. Once you know who you’re talking to and [...]
Last week we talked about how to make your marketing 10 times more effective. My point then was by refining your message to the personas that are your prospects improves your communication. Thus, you have [...]
OK, it’s been a while since I hit the topic of marketing, so I figured it was time again. Plus, I read a pretty good article titled Small businesses use targeted marketing to contact specific [...]
I have advocated for years that growing a small business is a defined and repeatable process and shared all the definitive research and available resource to support my premise. Now, let's look at a business [...]
This month’s focus is on the growth stages. This is one of those critical topics that nobody really talks about. A business matures just like a person. If left to chance you can see the [...]
I was attending a local networking event today. The presenter was a local serial-entrepreneur. He shared his most recent success story and his philosophy on what's important to entrepreneurial success. He said you need [...]
Ok, so it’s the week 3 of the New Year. Did you make a New Year’s resolution for business growth? If so, where are you tracking so far, and will you make it? Most will [...]
Last week a local story caught my attention as it exemplified the question often asked about leadership. What is the most important factor that influences good leadership? A coach from a local high school with [...]
Last week’s post was directed at those who set business growth as a goal for New Year. While the 7 questions addressed in the post are critical, they are not all the pieces to the growth [...]
Many business owners enter the New Year with a goal of growing their business. But, making this resolution creates many objectives that if not addressed early in the year will leave you without your resolution [...]
The most precious resource a business owner has seems to be the one that we protect the least – OUR TIME!!! Funny thing is, everyone starts with the same amount of time every day. Yet [...]
To build a business it takes a team. In fact, it’s more important than most small business owners think! Ask any investor or lender and 9 times out of 10 they’ll tell you the most [...]
In the past I posted on the importance of delegation and outsourcing. As I look at the common theme there, it hit me these are the characteristics of build high performance organizations! So, organized and [...]
In a previous post titled Getting Beyond the “Survival Stage” of Growth in Your Business, I touched on the process by which you begin building systems. Doing this allows your business to operate on its [...]
Just Ask Better Questions Every year for Thanksgiving I write a special heartfelt message to those in my contact list. I struggled this year. It was becoming so difficult for me to write that I [...]
Last week I posted on the 5 things you can do to test if an affiliate partnership will work before you invest a lot of time and energy into a the relationship. To grow your [...]
Nothing Happens Until Someone Executes I am always asked to participate in ventures, join alliances, and partner with businesses. Rarely do I get involved. And, my rationale for saying “no” seems to upset a lot [...]
4 Questions for Building a Powerful Sales Plan Ok, so last week I looked at 2 Things That Keep You Out of a Sales Crisis. This week let’s look at how a sales plan can [...]
This week’s topic hits too close to home for comfort. But, since I always say “look in the mirror,” this week it was my turn! Why is it that we get ourselves into a sales [...]
